Rick Ross Partners with Dr. Mario Montoya to Launch Luxury Dental Clinic in Atlanta
Rick Ross has expanded his business portfolio by teaming up with renowned cosmetic dentist Dr. Mario Montoya to open the first U.S. location of the luxury dental brand, Smiles by Mario Montoya. The grand opening took place on March 20, 2025, in Sandy Springs, Georgia, marking a significant milestone for both the hip-hop mogul and the celebrated dentist.
Dr. Montoya, known for creating million-dollar smiles for A-list celebrities like Nicki Minaj, French Montana, Ari Fletcher, and Moneybagg Yo, has built a reputation for his signature porcelain veneer treatments. Previously, patients had to travel to his flagship practice in Colombia to access his services. Now, thanks to this new partnership, clients from the U.S. and Canada can experience the same high-end dental care without leaving the country.
“Everybody that can’t get to Colombia can now head to Atlanta for that billion-dollar smile,” Rick Ross told *AllHipHop.com*. “People from all over the world have always asked me where I got my smile from, so it’s only right that I partnered with my go-to dentist, Dr. Montoya, for the first U.S. location. And remember, it all begins with your smile—from when you walk into meetings, the bank, or when you see your family. So look, invest in that smile.”
The ribbon-cutting event, held by invitation only, drew a star-studded crowd, including Roscoe Dash, viral duo Ayo & Teo, and *Big Brother* stars Matt Hardeman and Makensy Manbeck. Guests were treated to a tour of the state-of-the-art facility, which features futuristic dental technology and luxurious treatment rooms designed to combine cutting-edge innovation with a premium patient experience.
Dr. Montoya, who has been perfecting smiles for years at his flagship practice in Colombia, described the Atlanta clinic as a labor of love that took three years to bring to life.
“We’re arriving in this beautiful country, which also boasts high standards in dentistry, with the best cosmetic dentistry in the world, offering a transformation in the lives of our patients,” Montoya said. “Your smile, your power. With your Billion Dollar Smile by Mario Montoya, your life will shine like a rock star.”
Leading the team at the new Atlanta location is Dr. Vanessa Villalobos, CEO of the clinic. She expressed her enthusiasm for upholding the high standards of care and patient experience inspired by Dr. Montoya.
“The brand and the culture we are bringing to the U.S. is truly groundbreaking. I could not be prouder to lead this office with a high standard of dental care, while also providing the unwavering patient experience inspired by Dr. Mario Montoya,” Dr. Villalobos said.
The Smiles by Mario Montoya clinic in Atlanta aims to revolutionize the cosmetic dental industry, offering luxurious services to individuals seeking to enhance their smiles and boost their confidence. With Rick Ross and Dr. Montoya at the helm, the clinic is poised to become a premier destination for those looking to invest in their smiles and transform their lives.
