Kim Kardashian and Kris Jenner appeared to have a lighthearted online clash after Kris’s casual social media post coincided with Kim’s major brand announcement.
On Tuesday, as Kim revealed the latest collaboration between her SKIMS brand and Nike, Kris shared a photo of herself wearing Alo athleisure wear without indicating it as a promotional post.
Social media users quickly took notice when Kim responded in the comments, saying, “Did you really have to post this on the same day as my NikeSKIMS announcement?!?!?!” Her comment quickly gained traction, receiving numerous likes and widespread attention.
The public interaction was unexpected for the typically composed Kardashian-Jenner family, leaving fans unsure whether it was a genuine disagreement or playful banter between mother and daughter.
Kim’s announcement introduced the highly anticipated NikeSKIMS collection—a new activewear line set to launch in select U.S. stores and online this spring, with a global rollout planned for 2026. “Introducing NikeSKIMS. A new brand coming this spring for the body-obsessed. Designed to sculpt and engineered to perform,” she wrote on Instagram, also revealing a sneak peek of the logo combining Nike’s iconic swoosh with the SKIMS branding.
Nike CEO Elliott Hill is spearheading this collaboration as the company aims to strengthen its appeal to female consumers amid growing competition from emerging brands. This move aligns with Nike’s broader strategy, which recently included airing its first Super Bowl ad in nearly three decades, featuring top female athletes.
Alongside the collaboration news, Kim also shared behind-the-scenes photos from her recent appearance at SNL50 in New York City. Meanwhile, an unexpected comment from her ex, Kanye West, suggesting that Nike influenced his Yeezy brand, added another layer of intrigue to the ongoing celebrity buzz.
